“To date, the major podcast networks have yet to pile into the field, leaving independent creators to serve the growing market. Curiously, at time when most podcasters clamor for public attention, the white noise podcast creators remain a relatively tight-lipped group. Requests to speak with multiple shows, even those with a contact form, were declined or went unanswered. In one case, the name of a website’s owner was hidden— its host was listed, improbably, as ‘Earth.'” Bloomberg: Spotify Podcasters Are Making $18,000 a Month With Nothing But White Noise. (I’ll hold a shell up to your ear for half that…)