“The point of writing this piece is not to talk about how specifically Costco operates — how it sells $4.99 rotisserie chickens, $1.50 hotdogs, or its strategy behind store layout. There are many other articles, generally of the MBA case study variety, that have done this already. (I do suggest you take a look at these though because they are actually quite interesting. Included are high profile lawsuits over golf balls, $420k diamond rings, and a poultry megafarm in Nebraska). Instead, what I want to talk about here is the sum of all these components — how Costco can sell all of its products for low prices while making employees and customers happy.” The most dedicated, enthusiastic, and longlasting love affair I’ve ever witnessed is the one between my dad and Costco. This one’s for him (but you’ll like it too). Bryan Lehrer on Costco Capitalism.