“280 moves you away from everyone can do it and towards, this is a great place for English majors. And trust me, as an English major, that’s not a path that leads to an increased stock market valuation.” For a brief interlude yesterday, people on Twitter stopped talking about politics and went back to tweeting about what was, until recently, the most popular topic on the service: Twitter. The company is running a test that allows people to use double the numer of characters. I don’t want them to do it. But I’m not asking for myself. It’s for my kids. Read on… Twitter’s Character Assassination.

+ Let’s segue from Twitter’s echo chamber to Amazon’s Echo. During a surprise event, Amazon debuted a bunch of new Echo products. Basically, Alexa is going to be everywhere and work with everything, even future versions of Big Mouth Billy Bass.