You Had One Job…

Facebook just launched a version of its service aimed at hooking you and your team at work. As Quartz reports, Facebook’s Workplace is coming for the last part of your life that it doesn’t dominate. Of course, Facebook already dominates your workday, but up until now, it’s been used to avoid the job you’re supposed to be doing. This story is important for two key reasons. First, it marks another time that a mega-tech company is coming after a business sector increasingly being dominated by an upstart (Slack). Second, it represents a further blurring of the (all but erased) line between your work and the rest of your life. In The New Yorker Anna Weiner argues that “there is something confounding about the idea of signing into Facebook to do business, rather than to be distracted from it.” I remain confident that Facebook will not be able to draw me away from my real work (which I do on Twitter).