“What’s surprising is that the coach trainees aren’t people who believe they’re doing so well in life that they want to tell you how to live yours. Instead, they seem to be people who didn’t know how to live and found a way to at least ascertain what they want out of life. This skill, this ascertainment, is what they want so badly to share.” Bloomberg goes meta and introduces you to the life coach who trains life coaches. (Thanks but no thanks. I choose to fail on my own terms.)