Stick a Pork In It

Given the combination of our current protein obsession and increasingly high beef prices, you’d think that pork would be living high on the hog. But it turns out that consumers are not porking out and pork sellers are not bringing home the bacon. Bloomberg (Gift Article): Pork Struggles to Gain Ground Even in Middle of Protein Craze. “In a time of belt-tightening and America’s protein obsession, pork should be on a winning streak. It’s cheap compared with beef, which is climbing to record high prices, and it’s the type of clean protein consumers can’t seem to get enough of. But pork consumption per capita in the US is forecast near the lowest level in about a decade.”

+ Maybe it’s time to bring back the pork industry’s The Other White Meat ad campaign. Maybe updated for the era: DEI-Free Meat That’s Not Woke.