Golden Slumber

You may not be able to make money while you sleep. But that doesn’t mean no one is. In fact, your sleep has become big business. Bloomberg (Gift Article): Americans Are Exhausted. There’s a $3,000 Mattress Cover for That. “Buy a pricey Oura Ring or Apple Watch for sleep tracking? Of course. Fill our medicine cabinets with sleeping pills, potions, gummies and elixirs? Obviously. An $89 celeb-approved eyelash-protecting silk sleep mask? Sure. Sound machine? That’s plebe stuff. Real sleepmaxxers prefer Soundcore Sleep A20 earbuds, practically a steal at around $100. Soon you can get your hands on a Kimba, an ‘AI-powered scent therapy’ machine, currently available for preorder; $299 will get you a bedside setup and six months of personalized scents. For big spenders, there’s a $3,000 body-temperature-regulating, manosphere-endorsed mattress cover. Some couples are willing to go even further, outfitting totally separate bedrooms.”