Mickey Mouse Club’s Expansion

“One is a colossus spanning theme parks, merchandise and movies, with 150 Academy Awards, 225,000 employees and annual revenue of nearly $90 billion. The other is a third-generation family firm with 280 workers that packages hot sauce, soy beans, multicolored sprinkles, a herb called horsetail, six varieties of panettone and seven kinds of salt for sale in Paraguayan supermarkets.” Yet, they both have a cartoon mouse as a mascot. And both of those mice look exactly like Mickey. NYT: Paraguay Loves Mickey, Its Cartoon Mouse. Disney Doesn’t. M-I-C … see you in court real soon… K-E-Y … Why? Because that’s our damn mouse.