When You Swish Upon a Star

“It averaged 3.39 million viewers, which was the largest audience for a women’s regular-season game in 25 years, according to Sports Media Watch. And at its peak, 4.42 million viewers watched through the end of the game.” Caitlin Clark is revolutionizing women’s sports viewership. That’s true on TV. And it’s even more true in person. NYT (Gift Article): When Caitlin Clark Comes to Town. ” Debbie Antonelli, an ESPN and CBS analyst who has been covering the sport for more than three decades, says that in women’s college basketball history, there’s no real comparison. ‘We have never seen anyone like this, that has this draw to the box office,’ she said. ‘It’s remarkable.'”

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