You Say Tomato

“Another problem — and where the trickery often begins — is that Rotten Tomatoes scores are posted after a movie receives only a handful of reviews, sometimes as few as five, even if those reviews may be an unrepresentative sample. This is sort of like a cable-news network declaring an Election Night winner after a single county reports its results. But studios see it as a feature, since, with a little elbow grease, they can sometimes fool people into believing a movie is better than it is.” Vulture: The Decomposition of Rotten Tomatoes. “The most overrated metric in movies is erratic, reductive, and easily hacked — and yet has Hollywood in its grip.” (Wait, you can’t believe something you read on the internet?)

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