The Economy: Taylor’s Version

“Glendale, Arizona, the tour’s first stop, temporarily renamed itself ‘Swift City,’ and hotel rates skyrocketed as fans poured in from around the country and world … In Houston, Swift boosted hotel occupancy rates more than the NCAA men’s Final Four.” And that’s just the tip of the iceberg when it comes to era of the Eras money printing tour. Inside the booming Taylor Swift economy.

+ My daughter accounts for a significant part of the Taylor Swift economy and a few billion of her streaming minutes. So I’ve become an expert and it’s a common topic of discussion between us.

Copied to Clipboard