“They say this new firearm, overtly advertised as a kids’ version of the AR-15—the style of rifle used in 11 of the 12 most high-profile mass shootings, including Sandy Hook and Las Vegas—is the most brazen example of such targeted firearms marketing they’ve ever seen. The move is part of a trend by an unstable gun industry in a volatile market to target new potential consumers, but it’s also motivated by a rise of political extremism.” An AR-15 designed for children shocks even the most jaded gun-control advocates.