“And he was done. He put the phone in his pocket, went to the potato warehouse, punched in and nearly forgot about it. ‘I almost didn’t post it, but I was like, ‘Let’s post it and see what it does within an hour.’ In its first hour on TikTok, the video gathered some 100,000 views. It now has more than 35 million. It has been crowned with meme status. According to figures from TikTok, 134,000 tribute videos have been made, inspired by Apodaca, totaling almost a half-billion views.” TikTok Sensation: Meet The Idaho Potato Worker Who Sent Fleetwood Mac Sales Soaring. Sometimes we don’t know what we need until we see it. And even then, sometimes we can’t explain why we needed it. All I know is that while my daughter was doing her 400th Tik Tok dance of the night, I screamed out, “Why can’t you be more like the potato guy?”

+ Pumpkin weighing 2,350 pounds wins California contest. (And I thought my pandemic weight gain was impressive…)