Go Fund Yourselves

“Since 2013, the company has conducted a multimillion-dollar campaign to lure patients with targeted online ads, hyped claims and high-pressure seminars, according to internal documents and former staff. In interviews, former employees responsible for fielding patients’ calls said they were given monthly sales quotas. Former company doctors and nurses described working as ‘closers,’ using their medical credentials to persuade wavering patients to put money down.” WaPo: Clinic pitches unproven treatments to desperate patients, with tips on raising the cash.