“Apple today announced that Sir Jony Ive, Apple’s chief design officer, will depart the company as an employee later this year to form an independent design company which will count Apple among its primary clients. While he pursues personal projects, Ive in his new company will continue to work closely and on a range of projects with Apple.” It’s the end of an era at Apple. And when something big happens at Apple, I head over to Daring Fireball.

+ Here are Jony Ive’s most important — and indulgent — Apple product videos. (Aluminium, Aluminium, Aluminium…)