“Because insects are legion, inconspicuous and hard to meaningfully track, the fear that there might be far fewer than before was more felt than documented. People noticed it by canals or in backyards or under streetlights at night — familiar places that had become unfamiliarly empty. The feeling was so common that entomologists developed a shorthand for it, named for the way many people first began to notice that they weren’t seeing as many bugs. They called it the windshield phenomenon.” NYT Mag: The Insect Apocalypse Is Here.