What’s the one thing more unctuous than the experience of purchasing a mattress at a store? Dealing with the no holds barred battle to sell you one online. FastCo: The $29 billion battle to own how America sleeps is heating up.

+ 1968 Created The Anti-Sport Sport: Ultimate.

+ Melania appeared at a cyberbullying prevention summit where she explained that social media “can be used in many positive ways, but can also be destructive and harmful when used incorrectly.” I’d have a lot to say about this, but I’m determined Be Best.