Vice takes you Inside the World of Competitive Sign-Spinning. “There’s a lot more to this than what you see on the corner. A lot of our guys make highlight videos, they’re all on social media and challenge each other back and forth. I’m 35, and I still challenge people, because it’s a matter of pride for us. If we’re gonna be out there, we wanna be the best advertising force in the world. When you see someone out there with a sign and you think, ‘Man, I would hate to have that job,’ we’re doing everything we can to avoid looking like those kind of people.” (I read the article. I still wouldn’t want the job. But now I know I’m also unqualified for it.)