Watch Your Six

“People are used to seeing short video ads on platforms like Snapchat, Facebook and YouTube, but not so much on network TV, where the currency for decades has been 15- and 30-second ads.” NYT’s Sapna Maheshwari on the six-second commercials coming to NFL games on Fox. (That gives me just enough time to open some tabs, return a few emails, publish a couple tweets, update my Facebook status, and author a funny but poignant think-piece on Medium before getting back to the game.)