“Beddit sells a $150 sensor strip that can be placed under bed sheets and transfers slumber-related information to an iPhone, iPad, or Apple Watch for analysis.” From Bloomberg: Apple pushes into analyzing your sleep with Beddit acquisition. (Funny, I slept just fine before I got my iPhone…)

+ Every startup entrepreneur worries about the moment they might learn that a mammoth competitor is launching a version of the same thing they’ve been working on for years. And, these days in particular, that fear is based on a very real threat. But even by those standards, this one had to hurt more than the others. Amazon invested millions in the startup Nucleus — then cloned its product for the new Echo.