“Worldwide, 46% of Netflix users admit they’ve watched a TV show without their significant other, specifically, watching ahead of them, despite explicitly promising not to do that very thing.” Are you a Netflix cheater?

+ NYT: A researcher in Australia has outlined a three-step process for effectively getting ketchup from a glass bottle.

+ Oh, butter is now good for you. (I don’t know if this will hold up, but I’m going to see how many cubes I can consume before we find out…)

+ The secret history of the LaCroix Label.

+ In addition to writing NextDraft, I also invest in tech startups. I just put up my new investing site (with a logo from Bryan Bell). But from here on out, don’t ever ask me about my business.