Driving Forces

“Yet here in Washington was clear evidence that Camp’s car service was needed. A car that could be summoned, tracked, and rated via a smartphone would be a godsend for getting around big cities, especially during huge events such as inaugurations. ‘See?’ Camp said to Kalanick, as the crowd chanted ‘O-bam-a! O-bam-a!’ and the world waited for the new First Family to take the stage. ‘We really need this.’ Camp even had a name for his high-tech car service: Uber.” Bloomberg has an interesting excerpt from Brad Stone’s new book, The Upstarts: The $99 Billion Idea: How Uber, Airbnb, and the Killer Companies of the New Silicon Valley are Changing the World.