A Deserted Aisle

“But this story reflects two universal truths about culture. First, many cultural changes for which Millennials are initially blamed really reflect broader trends affecting even the oldest consumers. Second, many cultural changes are really reversions to old norms.” Derek Thompson tries to unpack why Millennials hate grocery stores. (Or why shopping in grocery stores has never been better.)

+ Some startups are trying to offer nutritional advice based on your DNA. But scientists aren’t all that sure we’ve advanced to the point where personalized nutrition can solve our problems.

+ And GQ with a proclamation that for some will seem like sacrilege: Ranch is good on some things, not so much on other things.