Prosper and Live Long

Here’s something that has become disturbingly obvious in recent years. If you have more money, you’re likely to live longer. And in some places, the life expectancy gap is massive. But it wasn’t always that way. Back in the 1700s, the rich and royal had about the same life expectancy as everyone else. In a piece that includes a calculator to help determine how long people live in your region, Vox takes a look at what research on English dukes can teach us about why the rich live longer.

+ FIveThirtyEight asks an a question that seems to be increasingly common these days: What would happen if we just gave people money?

+ “The goal is to create extravagance and exclusivity for the select few, even if it stirs up resentment elsewhere. In fact, research has shown, a little envy can be good for the bottom line.” It’s not just that we have an economic split. We have an exclusivity split. And today, brands and marketers can target their markets like never before. From the NYT: Companies are becoming adept at identifying wealthy customers and marketing to them, creating a money-based caste system.

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