In the last year, Barilla has expanded health benefits for transgender workers, given money to gay rights causes, and featured a lesbian couple on their website. And “on Wednesday it received a perfect score from a prominent gay rights group that rates companies on their gay-friendliness.” A year ago, Barilla’s CEO said he’d never feature a gay couple in an ad and if they didn’t like it, they could eat something else. They didn’t like it. And he’s eating his words. (Now they just have to deal with the anti-gluten crowd…)