Death (Coverage) Be Not Proud

The stories about Robin Williams are still plastered across every news site. When a lot of us are interested in a story, news organizations aggressively compete to be the brand that feeds that interest. For a very stark glimpse of what that competition can look like, check out this internal memo from a deputy managing editor of the NY Daily News to the site’s web editors. The use of “buzzy words” like death, dead, and suicide are encouraged.

+ In case you thought such eyeball-grabbing strategies were limited to web editors, check out the newspaper’s offline front page.

+ While much of the Williams coverage has been over the top, most of the tributes seem genuine. And, if nothing else, the coverage got people talking about the issues surrounding depression. If you missed it, I touched upon a few of those in yesterday’s edition.

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