Come Heavy

During the first season of The Sopranos, Uncle Junior warned Tony Soprano: “The next time you come see me, come heavy or not at all.” A segment of the television audience apparently took that advice to heart. According to Nielsen, a massive portion of total TV watching time is driven by about 20 percent of viewers. “Heavy TV viewers in the U.S. spend an average of 705 minutes a day in front of the tube — that’s almost 12 hours!”

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