We’re seeing a growing trend of companies creating branded content. And we’re seeing a trend of people trying to make their own compelling content. At the intersection of those two trends, there’s GoPro, and they might have the best branded content around.. (Although Red Bull getting a guy to jump from space wasn’t bad.)

+ Amazon is ready to produce a couple more original series. As soon as you tell them which pilots you like. (Hold out for some points on the back-end.)