You’ve been fast-forwarding over commercials for years. But big media companies hope they can rewind that trend with on-demand programming. It’s available when you want it. But you can’t skip the ads.

+ Thirty years ago, it wasn’t clear whether you’d have the right to record. ArsTechnica looks back at Betamax case that changed everything.

+ What do you get when you combine “more independent financiers willing to back mid-budget ‘prestige’ dramas, and tightened purse strings throughout Hollywood?” A lot of really good movies.

+ Don Draper sells a lot of Lucky Strikes.