“In recent years, alternative sources of milk have begun to disrupt the dairy industry, from soy to almond to rice. The latest contender for space in your refrigerator is milk made from yellow peas.” Bloomberg: For One Silicon Valley Startup, This Vegetable Is the Future of Milk.

+ Sports Drinks Makers are Waging an $8 billion Thirst War. (Because, everyone knows you can’t hydrate with water…)